Creators
Deliver a lead magnet from a viral post
A post takes off and four hundred people comment asking for the guide. Sending four hundred DMs by hand is not a plan, and by the time you get to the later ones they have forgotten why they commented.
The flow
- 1Trigger: the keyword GUIDE appears in a comment on that post
- 2Send a DM with the download link
- 3Ask for an email address to send the next one to
- 4Capture the email onto the lead record
- 5Tag the person as “guide-downloaded”
- 6Push the lead to your email tool over a webhook
Every commenter gets the file within seconds, and you finish with a mailing list.
Online shops
Answer “how much?” before the interest cools
Someone comments asking about price, size or availability. Answering publicly under the post is awkward and gets buried; answering hours later is answering nobody.
The flow
- 1Trigger: the keywords PRICE, SIZE or STOCK in a comment
- 2Send a DM with the product link and current price
- 3Ask which variant they are after
- 4Branch: in stock → checkout link; out of stock → restock notification
- 5Tag by product interest
The buying question is answered while the person is still looking at the post.
Coaches & services
Qualify an enquiry before it reaches your calendar
Discovery calls fill up with people who were never a fit, and the ones who were a fit waited three days for a reply.
The flow
- 1Trigger: a direct message, or the keyword COACHING in a comment
- 2Ask what they are trying to achieve
- 3Ask about budget range
- 4Branch on the answer: qualified → booking link; not yet → free resource
- 5Hand off to a human if the answer does not fit either path
- 6Push qualified leads to the CRM with their answers attached
Your calendar fills with people who already answered the qualifying questions.
Any business
Triage support questions out of the DM pile
The same six questions arrive every day mixed in with the sales enquiries, and both get slower because of it.
The flow
- 1Trigger: a direct message
- 2Ask what the message is about
- 3Branch: order status, returns, sizing, something else
- 4Answer the routine three automatically
- 5Hand “something else” to a person, with the conversation history attached
Routine questions are answered instantly, and humans only see what needs them.
Agencies
Run one proven flow across every client account
A flow that works for one client has to be rebuilt by hand for the next five, and nobody can see across all of them at once.
The flow
- 1Connect each client’s Instagram account under one login
- 2Build the flow once, apply it per account
- 3Tag leads by client
- 4Report per account with white-label reporting
- 5Push each client’s leads to their own webhook endpoint
The same automation runs everywhere, and every client gets their own leads and report.
Creators & shops
Run a giveaway without counting entries by hand
A giveaway post gets thousands of comments and confirming entries manually is impossible, so entrants never find out whether they are in.
The flow
- 1Trigger: the keyword ENTER in a comment
- 2Send a DM confirming the entry
- 3Ask the one qualifying question the rules require
- 4Tag confirmed entrants
- 5Export the entrant list as CSV when the giveaway closes
Everyone gets confirmation, and you finish with a clean, exportable entrant list.